The importance of social media

Sep 26, 2006

A few weeks ago I wrote about the benefits of social media optimization and how it can be as relevant as the generic SEO efforts. Chris Heuer has written about the much larger role of the fast emerging online social media in a post titled The Importance of Social Media and I totally agree with him that the new social media has the ability to change the world for better. He thinks of social media as a huge network of collaboration where different individuals with different skill-sets and abilities come together and work together as a “company” without the burden of administrative and managerial hierarchies.

I’ve been working as a freelance for many years and I’ve so far realized there is only so much you can do as a lone freelance. Networking is essential for meaningful growth and social media tools can play a crucial part in creative conducive platforms where people from around the world can work together without having to trot the globe.