Should it be lots of content or relevant content?

Mar 15, 2007

What gets you more links, lots of content or relevant, well-written, quality content? Rand over SEOMoz has written a very detailed post on the relevance the search engines give to your content and link-popularity growth. I think this is a very logical step towards real and deserved relevancy. In order to rank well a website should firstmost contain relevant information and then, new information should be regularly added to the website.

I think regular content doesn’t mean you add 3-4 new pages everyday or you needlessly keep editing your pages. This way you may even end up spoiling what’s already working for you. The best policy is to stick to relevancy and have compelling, linkable content on your website. Even if you write one post in a week and if that post is remarkable and has great linkbait value, I think it it’s worth far more than 4-posts-a-day with no quality post appearing on your website or blog.

Technorati Tags: blogging, content publishing, seo

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2 Responses to “Should it be lots of content or relevant content?”

Kian Ann
March 22nd, 2007 at 10:07 pm
I would go for relevant content once a week and lots of not-so-relevant ones everyday! Then again, relevance is subjective. What appeals to one may be boring for another, so keep writing!
Amrit
March 23rd, 2007 at 8:33 am
You are quite right Kian: relevancy is quite subjective. When I talk of relevancy I think of content that would matter to my visitors. For instance, people who want to read juicy stuff on Carmen Electra won’t flock at my blog but people who want read about content writing and blogging may do so, provided how well I writer.