Optimized content
Mar 02, 2005
Optimized content is subject-specific. We call a particular textual content “optimized” if it makes people as well as the search engines happy. To the search engines, what matters is the keywords and key phrases being used. To the human reader, what matters is the relevancy of the content and how it is written. So we write optimized content in a manner such as it not only has the required keywords-density, it also makes a good read.
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