A quick way of getting traffic to your blog or website

Jul 06, 2007

Blog Marketing

Maki discusses (incidentally I’m linking to this blog in quick successions, but I like the blog) some ways you can get some quick traffic to your new blog or website. Do the following:

Provide baits: these baits are the incentives you give to your visitors to visit your blog again and again. The baits could be quality content, useful tips and tricks, some online free tools, interviews with achievers, etc.
Generate traffic for your baits: you can do this by letting people know about your baits through social networking websites, user forums and by writing to other bloggers.
Build a community and sustain it: gather a community of dedicated readers who value your content.

Maki rightly stresses that marketing is really important. He (I thought he was a she, but he is in fact a he) says there should be a 30-70 ratio of content writing and marketing which means you should spend 30% of your blogging time generating content and 70% time promoting your blog. I’m trying on a 50-50 target right now because for me generating content is as important as marketing my blog. But marketing cannot, in any way, be underestimated because once you start getting a decent number of visitors to your blog or website, it becomes a great motivation to write content regularly, with greater frequency.

Technorati Tags: blog marketing, blog promotion, internet marketing, promoting your blog